EXAMPLES OF WHAT I DO
I began my career as a copywriter. As someone who always wants to know as much as I possibly can about all the things — and my experience and the realm of digital possibilities expanded — I found it increasingly difficult to just write because the most successful products are those where exploration and design are done hand-in-hand with messaging. So I became a UX designer.
I wanted to design content-driven user experiences in digital products that that truly delivered on their promised intent. I believe the three-pronged punch of my deep user experience + information architecture + content strategy skill set is equally as powerful as that user experience + user interface combination so many covet. (I can also pull off the occasional visual design feat, too.)
PAYTRONIX
Campaign Builder: The Saga Continues
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Email Tool is dead. Long live Email Manager. (Presentation)
More to come / Also available upon request.